Napoli has put forward Nigerian striker Victor Osimhen for sale in the transfer market, allowing potential buyers the opportunity to acquire his services. While Napoli has not made Osimhen unattainable, they have set a hefty price tag on the player, demanding £150 million for his transfer.

In contrast, Barcelona possesses young talents such as Gavi and Pedri, who have a staggering release clause of £1 billion. Although not expensive, these players are deemed unavailable for purchase. The exorbitant release clause ensures their long-term commitment to Barcelona, making it highly unlikely for any club to afford their acquisition in the foreseeable future.

However, Osimhen’s potential suitors must be prepared to cough up the substantial sum of £150 million to secure his services. Surprisingly, renowned clubs like Bayern Munich, traditionally associated with big-money signings, are hesitant to spend such a substantial amount on a single player. This raises questions about the financial dynamics and strategies of clubs when it comes to high-value transfers.

One key factor in Napoli’s ability to maintain a high price for Osimhen lies in their understanding of their target audience. Recognizing the financial capabilities of clubs like PSG, Manchester City, Manchester United, Bayern Munich, Chelsea, and Real Madrid, Napoli has strategically targeted these wealthy entities. Selling expensive products or players necessitates appealing to individuals with the financial means to make such significant investments.

Napoli has highlighted Osimhen’s unique qualities and benefits as a player, showcasing his strength, skill, and versatility. Being a formidable goal scorer, he poses a challenge for defenders both on the ground and in the air, making him a valuable asset.

Emphasizing value and return on investment, Napoli presents Osimhen as not just the highest goal scorer in the Italian Football League but also the first African striker to achieve this title. By marketing him as an alternative to dominant players like Haaland or Lewandowski, Napoli aims to position Osimhen as the go-to option for clubs seeking an attacking force that guarantees goals.

In building trust and confidence, Napoli can provide testimonials and case studies from satisfied customers who have witnessed the benefits of Osimhen’s goal-scoring prowess. The club asserts that acquiring Osimhen will yield a significant return on investment in terms of goals scored.

While offering excellent customer service is crucial in the sales process, Napoli takes a bold approach, refusing to beg potential buyers. They firmly demand a £150 million payment or encourage interested parties to look elsewhere. This confidence in their product fosters trust and showcases the exclusivity associated with Osimhen’s talent.

Creating a luxurious brand image is another strategy employed by Napoli. By investing in high-quality packaging, professional photography, an appealing website, and engaging marketing materials, the club seeks to convey the premium nature of Osimhen’s abilities. Napoli has even formed a community for Osimhen in Nigeria, reflecting their commitment to nurturing his brand.

Other essential tactics for selling expensive products or players include leveraging targeted marketing channels, offering customization options, providing financing alternatives, and building relationships based on trust. These strategies aim to elevate the perceived value of the player and attract potential buyers willing to invest in his exceptional talent.

As Victor Osimhen remains one of the best attackers in the market, potential buyers must evaluate if their claims in their respective industries parallel Osimhen’s prowess. In the competitive world of football transfers, maintaining excellence and relentlessly pursuing success are key to leaving a lasting impact.

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